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Barnes and Noble

The Business of Projects: Managing Innovation in Complex Products and Systems

Current price: $47.99
The Business of Projects: Managing Innovation in Complex Products and Systems
The Business of Projects: Managing Innovation in Complex Products and Systems

Barnes and Noble

The Business of Projects: Managing Innovation in Complex Products and Systems

Current price: $47.99
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This volume breaks new ground by showing how leading businesses create and implement projects to drive strategy and innovation. Projects are used to coordinate activities with customers and suppliers and ensure that organizations become more dynamic and adaptable. The book extends the resource-based view of the firm to focus on the business lessons learned from the design and production of high-value complex products and systems (CoPS), which have always been project-based. As well as new frameworks and management tools, it provides case studies of high-technology industries—such as telecommunications, flight simulation and medical devices.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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