The Wise Fool is the archetypal contrarian known for his creativity, irreverence, and humor. He looks at life in unorthodox ways and pushes back against the status quo. Throughout history, powerful decision-makers (Egyptian pharaohs, Chinese emperors, Persian sultans, and European kings) consulted Wise Fools to question the assumptions that kept them mired in stale and obsolete solutions. In , best-selling author (A Whack on the Side of the Head), speaker, and toy designer (Ball of Whacks) Dr. Roger von Oech provides readers with a fully-illustrated “Wise Fool Guide” to challenge established procedures and engage in creative thinking. Roger shows how to gain the confidence to speak up in “groupthink” situations — and boldly present a different perspective. From laughing at your most beloved ideas to test their validity to adding constraints to problems to reveal new solutions, he offers a framework for creativity that works in business, design, education, and anywhere new ideas are required — and appreciated! Employing a wealth of stories and examples, presents 20 Wise Fool Strategies: Together, these jewels of insight will help you see things from the Wise Fool’s perspective! As the Wise Fool puts it: “Nothing is more dangerous than an idea when it’s the only one you have”; and “Every ‘right’ idea eventually becomes the ‘wrong’ one.” think is an indispensable resource for anyone seeking fresh solutions to common problems at the office, in the classroom, or at home.