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Barnes and Noble

The Everything Guide to Writing Copy: From Ads and Press Release On-Air Online Promos--All You Need Create Copy That Sells

Current price: $26.99
The Everything Guide to Writing Copy: From Ads and Press Release On-Air Online Promos--All You Need Create Copy That Sells
The Everything Guide to Writing Copy: From Ads and Press Release On-Air Online Promos--All You Need Create Copy That Sells

Barnes and Noble

The Everything Guide to Writing Copy: From Ads and Press Release On-Air Online Promos--All You Need Create Copy That Sells

Current price: $26.99
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Size: Paperback

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Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: -Write compelling headlines, tag lines, and leads -Avoid common copywriting mistakes -Strengthen brand development -Start a freelance copywriting business -Write copy for all media-print, radio, TV, and websites Whether you’re a professional copywriter or just starting out, will inspire you to create innovative, sales-generating advertising and marketing pieces.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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