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The Evolution of New Markets / Edition 1
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Barnes and Noble
The Evolution of New Markets / Edition 1
Current price: $150.00
Barnes and Noble
The Evolution of New Markets / Edition 1
Current price: $150.00
Loading Inventory...
Size: OS
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How do markets evolve? Why are some innovations picked up straight while others take years to be commercialized? Are there first-mover advantages? Why do we behave with 'irrational exuberance' in the early evolution of markets as was the case with the dot.com boom? This book explains in a refreshingly clear style how markets develop. His purpose is to show how good a grasp of economics can improve managers' business and investment decisions.