The Gentleman's Guide for Approaching Women is a step-by-step guide teaching men how to confidently and respectfully approach and talk to new women with the intention of a romantic relationship that makes the woman feel comfortable giving him a fair chance. The book details the intricacies of men's and women's psychology using academic research to explain how and why the guide works and how to apply it in multiple scenarios. The Gentleman's Guide provides a self-administered training program and behavioral action plan to help men teach themselves how to perform the necessary tasks to achieve ultimate success, getting her phone number.