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Barnes and Noble

the Globalization of Business (Routledge Revivals): Challenge 1990s

Current price: $230.00
the Globalization of Business (Routledge Revivals): Challenge 1990s
the Globalization of Business (Routledge Revivals): Challenge 1990s

Barnes and Noble

the Globalization of Business (Routledge Revivals): Challenge 1990s

Current price: $230.00
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Size: Hardcover

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In recent years economic activity has become increasingly globalized. One of the main instruments behind this process is the multinational enterprise. In
The Globalization of Business,
first published in 1993, John Dunning explores the latest issues in the world of international business and looks ahead at the remaining years of this century identifying the likely challenges of the future. What are the challenges posed by the technological, political and economic developments of the 1990s for international business? What are the implications of the opening up of new territories such as in Central and Eastern Europe and parts of China? To what extent are the competitive advantages of nation states increasingly coming to depend on the presence of multinational activity? What are the implications of the globalization of markets and production for the domestic economic policies of governments? This collection of essays will be vital reading to students of international business.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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