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Barnes and Noble

The Handbook of Crisis Communication / Edition 1

Current price: $249.50
The Handbook of Crisis Communication / Edition 1
The Handbook of Crisis Communication / Edition 1

Barnes and Noble

The Handbook of Crisis Communication / Edition 1

Current price: $249.50
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The
Handbook of Crisis Communication
is a comprehensive examination of the latest research and critical issues in crisis communication. Written as a tool for both researchers and communication managers, the
Handbook
includes a thorough discussion of the theory and method behind crisis communication, as well as the latest insight into practice in the field.
Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication. This cutting-edge collection includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks in London and Madrid to Hurricane Katrina. Going beyond traditional applications, the
also explores the key emerging areas of new technology and global crisis communication.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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