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The Kiwi Branding Edge
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Barnes and Noble
The Kiwi Branding Edge
Current price: $29.95
Barnes and Noble
The Kiwi Branding Edge
Current price: $29.95
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The Kiwi Branding Edge book explores how New Zealand businesses are creating an edge with the New Zealand Made Kiwi trademark. This practical guide shows you how to create a market origin advantage for the products you make through the lens of 60+ businesses who are already doing so.
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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.
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