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Barnes and Noble

The Multinational Firm / Edition 1

Current price: $65.00
The Multinational Firm / Edition 1
The Multinational Firm / Edition 1

Barnes and Noble

The Multinational Firm / Edition 1

Current price: $65.00
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This volume addresses commonly held beliefs and misconceptions about the nature and role of multi-national enterprises. It presents a range of perspectives by leading academics, focusing on core themes and illustrating these themes with current business practices.
Examines the evolution of multinational firms, their new forms and organization, and their global impact
Reviews multinational enterprises as they relate to globalization, cross-border management, international business, business and society, resources and capabilities management, strategic management, and corporate responsibility
Draws comparisons between analyses of the performance-based outcomes of an economics tradition, and the more process and relationship-oriented results of an organization behaviour approach

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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