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Barnes and Noble

the New Chinese Traveler: Business Opportunities from Travel Revolution

Current price: $27.99
the New Chinese Traveler: Business Opportunities from Travel Revolution
the New Chinese Traveler: Business Opportunities from Travel Revolution

Barnes and Noble

the New Chinese Traveler: Business Opportunities from Travel Revolution

Current price: $27.99
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Size: Paperback

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This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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