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Barnes and Noble

The Philosophy of Rhetoric: Volume 1

Current price: $61.99
The Philosophy of Rhetoric: Volume 1
The Philosophy of Rhetoric: Volume 1

Barnes and Noble

The Philosophy of Rhetoric: Volume 1

Current price: $61.99
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A leading figure of the Scottish Enlightenment, George Campbell (1719–96) began to write what was to become his most famous work, The Philosophy of Rhetoric, soon after his ordination as a minister in 1748. Later, as a founder of the Aberdeen Philosophical Society, he was able to present his theories, and these discourses were eventually published in 1776. In the spirit of the Enlightenment, Campbell combined classical rhetorical theory with the latest thinking in the social, behavioural and natural sciences. A proponent of 'common sense' philosophy, he was particularly interested in the effect of successful rhetoric upon the mind. Published in two volumes, the work is divided into three books. Volume 1 contains Book 1 and part of Book 2. Book 1 emphasises the necessity of acknowledging and adapting to the needs of an audience. In Book 2, Campbell expands on the linguistic tools a successful rhetorician should employ.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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