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Barnes and Noble

The Pragmatics of Translation

Current price: $34.95
The Pragmatics of Translation
The Pragmatics of Translation

Barnes and Noble

The Pragmatics of Translation

Current price: $34.95
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Pragmatics, often defined as the study of language use and language users, sets out to explain what people wish to achieve and how they go about achieving it in using language. Such a study is clearly of direct relevance to an understanding of translation and translators. The thirteen chapters in this volume show how translation – skill, art, process and product – is affected by pragmatic factors such as the acts performed by people when they use language, how writers try to be polite, relevant and cooperative, the distinctions they make between what their readers may already know and what is likely to be new to them, what is presupposed and what is openly affirmed, time and space, how they refer to things and make their discourse coherent, how issues may be hedged or attempts made to produce in readers of the translation effects equivalent to those stimulated in readers of the original. Particular attention is paid to legal, political, humorous, poetic and other literary texts.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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