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Barnes and Noble

The Sales Agility Code: Deploy Situational Fluency to Win More

Current price: $19.99
The Sales Agility Code: Deploy Situational Fluency to Win More
The Sales Agility Code: Deploy Situational Fluency to Win More

Barnes and Noble

The Sales Agility Code: Deploy Situational Fluency to Win More

Current price: $19.99
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Size: Audiobook

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Develop the mental agility and razor-sharp decision making of today’s most successful salespeople
The world of sales has become less predictable and more competitive in recent years. Buying decisions are more complex, differentiation between suppliers is difficult to discern, and high-quality information is readily available. The salespeople who excel are agile―choosing a path based on the buying situations they face and continually re-assessing those choices.
In
The Sales Agility Code
, leaders at industry-leading sales training and development firm VantagePoint Performance help you learn and replicate what the highest-performing salespeople do to succeed in an unpredictable and ever-changing market. This groundbreaking, research-driven guide teaches you how to:
Shift to a buyer-focus perspective and assess customer situations from multiple perspectives
Make sense of buyers’ situations by considering and weighing all available data and your own insights
Choose a sales approach that aligns with the customer situation with your prioritized sales objective
Execute a variety of sales tactics that will move the sales opportunity forward
Make in-the-moment adjustments as the buyer’s situation evolves
With
, you have everything you need to understand the buyer, the buying situation, and the buyer’s needs so you can consciously choose the best approach for each stage in each deal―which will invariably result in more sales.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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