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The School and Community Relations / Edition 12
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Barnes and Noble
The School and Community Relations / Edition 12
Current price: $139.99
Barnes and Noble
The School and Community Relations / Edition 12
Current price: $139.99
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The theory, research, and practice of communication planning
The field of school and community communications is rapidly evolving and becoming more complex. Focusing on successfully implementing communication activities with both internal and external audiences,
The School and Community Relations
is a widely used resource for overcoming these emerging complexities. Drawing on theory and research, the text stresses the generation of communication outcomes that far surpass simple dissemination of information, proactively identifying and engaging the right audiences. The
12th Edition
has been extensively updated with school communication expert interviews, video resources, communications tools, and more.
The field of school and community communications is rapidly evolving and becoming more complex. Focusing on successfully implementing communication activities with both internal and external audiences,
The School and Community Relations
is a widely used resource for overcoming these emerging complexities. Drawing on theory and research, the text stresses the generation of communication outcomes that far surpass simple dissemination of information, proactively identifying and engaging the right audiences. The
12th Edition
has been extensively updated with school communication expert interviews, video resources, communications tools, and more.