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Barnes and Noble

The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas

Current price: $19.95
The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas
The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas

Barnes and Noble

The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas

Current price: $19.95
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A guide that offers a "how-to" prescription for building creative and strategic innovation skills at all levels of an organization, rather than focusing on decision-making levels only.
Breakthrough innovation is a prerequisite for success in almost any organization, yet the actual management of innovation has only recently begun to receive the attention it deserves. Innovation thought leader Elaine Dundon explains how to produce measurable results that translate directly to the bottom line.
Using field-tested concepts, practical examples, and featuring easy-to-apply processes and concrete thinking tools, Seeds of Innovation provides a broadly applicable guide to innovation -- one that's not limited to a specific industry sector.
Today's most comprehensive, one-stop innovation resource, it describes:
The three necessary components of innovation -- creative, strategic, and transformational thinking
Methods for applying innovative thought to existing products, processes, and business models
90 great innovations and 90 trends to consider
Discover how to cultivate the synergy that fosters new ideas and drives long-term company success.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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