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Barnes and Noble

The Sharing Economy: Its Pitfalls and Promises

Current price: $18.75
The Sharing Economy: Its Pitfalls and Promises
The Sharing Economy: Its Pitfalls and Promises

Barnes and Noble

The Sharing Economy: Its Pitfalls and Promises

Current price: $18.75
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Size: Paperback

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Transactions have always taken place. For hundreds of years that ‘place’ was a market or, more recently, a shopping mall. But in the past two decades these physical locations have increasingly been replaced by their virtual counterparts – online platforms. Here, author Michael C. Munger demonstrates how these platforms act as matchmakers or middlemen, a role traders have adopted since the very first exchanges thousands of years ago. The difference today is that the matchmakers often play no direct part in buying or selling anything – they just help buyers and sellers find each other. Their major contribution has been to reduce the costs of organising and completing purchases, rentals or exchanges. The Sharing Economy: Its Pitfalls and Promises contends that the key role of online platforms is to create reductions in transaction costs and it highlights the importance of three ‘Ts’ - triangulation, transfer and trust – in bringing down those costs.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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