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Barnes and Noble

Trademarks in the Digital Age

Current price: $73.00
Trademarks in the Digital Age
Trademarks in the Digital Age

Barnes and Noble

Trademarks in the Digital Age

Current price: $73.00
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Advanced technology has resulted in the proliferation of all kinds of popular symbols and illustrations; but sorting out which are protected by the law, and which are merely familiar scribbles can be a confusing and laborious task. This question is answered, as well as many others about contemporary trademark law, in this accessible guide by Timothy Wherry.Information seekers are directed through the process of verifying that a trademark is registered, and given a history of the trademark and important trademark court cases. A useful FAQ section answers some common questions about trademarks. Wherry's work also includes useful listings of U.S. and international trademark classifications, and is a fitting tool for entrepreneurs, librarians, and law students alike.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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