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Barnes and Noble

Understanding MPEG 4: Technology and Business Insights

Current price: $240.00
Understanding MPEG 4: Technology and Business Insights
Understanding MPEG 4: Technology and Business Insights

Barnes and Noble

Understanding MPEG 4: Technology and Business Insights

Current price: $240.00
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Size: Hardcover

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The Practical Guide to MPEG 4 offers an up to date introduction to this important interactive and multimedia compression standard (including MPEG-4 Part 10), with real examples and information as to how and where this new technology should be used. All aspects of MPEG-4 that are relevant in today's technical landscape are described in this book, including video and audio creation, production, distribution, reception and consumption environment. This book explains everything you really need to know in jargon-free language: interactive systems, content management, deployment, licensing and business models.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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