I've worked with around one thousand small businesses over the last 40 years. I've seen a lot of owners make the same mistakes time and again because they struggle to understand the story of their business in numbers. Mistakes that have cost them time and money and a good deal of worry. I don't want this to happen to you.
So, I decided to write this book to help you understand your numbers and what you can do to make your business and your life better.
"Wow. It took me years of study to learn the invaluable lessons that this brilliant little book demystifies in minutes." Steve Pipe FCA - Former UK Entrepreneur of the Year
"This is the book that I wished someone had given me years ago! Management is about choices, and ultimately all of those choices are based upon what we find in the financial reports of the firm. Getting these right, and relying upon them in key decision-making sessions is an absolute imperative for successful leadership. This book tells you how to do this!"
Bill Fischer, Senior Lecturer, Sloan School of Management, MIT; and Professor Emeritus of Innovation Management, IMD, Lausanne, Switzerland.