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Barnes and Noble

Up Against It

Current price: $12.99
Up Against It
Up Against It

Barnes and Noble

Up Against It

Current price: $12.99
Loading Inventory...

Size: Paperback

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The official tag.
An account of my publicity tour to advertise a book and musical workshop by Chris Henson recorded in words and pictures, as we travelled and promoted.
The unofficial tag.
Up Against It is the book that possibly, finally puts a writer under the microscope following the launch of a book. A creative analysis of promotion, it examines topics such as what it takes for a book to get read, the encouragement it entails and what lays behind the scenes of everything promotional. As well as a keen critical edge, the book along with its predecessors Tour De Europa and Versus America gives dialogue, gossip, scandal and word for word conversations are unearthed and reexamined.
In an attempt to uncover the heart of sales, Up Against It rummages frantically through an impossible film script, a publishing dinner, various book signings, radio interviews, a recording session, a London rehearsal and the launch of a theatre workshop. It is also a partial history, respect and love of friendship.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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