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Barnes and Noble

You Are Here 2: A New Approach to Signage and Wayfinding

Current price: $45.00
You Are Here 2: A New Approach to Signage and Wayfinding
You Are Here 2: A New Approach to Signage and Wayfinding

Barnes and Noble

You Are Here 2: A New Approach to Signage and Wayfinding

Current price: $45.00
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When it comes to designing effective signages that are also appealing to the eye, a delicate balance needs to be struck. On one hand, a wayfinding system has to avoid confusion and reduce stress for visitors orienting themselves within complex environments such as a healthcare facility. On the other hand, as a big part of many a visual identity design project, it can help a brand stand out by presenting distinct pops of personality. A follow-up to the first edition that was published in 2013, showcases a new curation of the best signages and wayfinding systems that enhance spaces and settings around the world today. Whether they serve to simply guide people from point A to point B or elicit curiosity and delight in exploration, these projects reflect the work of designers who are adept at merging form and functionality to demonstrate creative thinking and empathy.

More About Barnes and Noble at MarketFair Shoppes

Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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